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Strategy2025-11-306 min read

Building a Unified Communications Strategy on AWS

Phone, email, SMS, and chat — all on one platform. How Syntax Voice ties together Amazon Connect, SES, and Pinpoint.

The Multi-Vendor Problem

Most SMBs cobble together communication tools from 3–5 different vendors: one for phones, one for email, another for SMS, maybe a separate chat platform. Each has its own login, its own billing, and its own data silo.

The result: your team wastes time switching between tools, and you have no unified view of customer interactions.

The AWS Solution

Amazon Web Services offers three best-in-class communication services:

  • Amazon Connect — Cloud contact center (voice, chat)
  • Amazon SES — Email sending and receiving
  • Amazon Pinpoint — SMS, push notifications, and customer engagement
  • Individually, each is powerful. Together, they give you a complete communication platform that rivals what enterprises spend millions on.

    What Syntax Voice Brings Together

    Our dashboard unifies all three services into a single interface:

  • One inbox for all customer interactions
  • Unified analytics — see phone, email, and SMS metrics side by side
  • Cross-channel context — when a customer calls, see their email and SMS history
  • Single billing — one monthly invoice instead of three
  • The Implementation Path

  • Assess — We audit your current communication stack and identify gaps
  • Plan — Choose which services you need (basic, standard, or premium tier)
  • Provision — We configure everything on AWS in your own account
  • Migrate — Port numbers, verify domains, register SMS campaigns
  • Launch — Go live with training and 30 days of priority support
  • Ready to Unify?

    Schedule a consultation and we'll map out exactly what a unified communications strategy looks like for your business.